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Shug’s ‘War Damn Eagle Shug’ matches

Shug smoked like a chimney. So it’s only natural that Shug would order matches by the box. And it’s only natural that in a season like 1972, he’d order (exactly 40 years ago today) them personalized. But not just with a “War Eagle” or even a “War Damn Eagle”—with “War Damn Eagle Shug.” Yep, even Southern Gentleman puffed up their chests during SEC Coach of the Year seasons.

Related: Matches Made in Heaven: Vintage Matchbooks of The Loveliest Village.

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Bama students vandalized their own campus with Auburn graffiti before the 1953 Iron Bowl

In 1953, a Bama student, either out of self-loathing, or in an attempt to rile his team to victory in the upcoming Iron Bowl, painted not just random doors and alleys of his own campus with Auburn slogans, but Denny freakin' Chimes. So when someone tries to stop you from relieving yourself on the Saban statue at this year's game, just tell them: "I learned it from watching you."