Home / Culture / Ever To Conquer, Never To Wrinkle: Brooks Brothers’ Auburn Collection Hits Stores

Ever To Conquer, Never To Wrinkle: Brooks Brothers’ Auburn Collection Hits Stores

Changes in Auburn gameday attire will be seen seen in the stands as well as on the field.

Brooks Brothers’ Collegiate collection has finally found its way into stores.

Auburn is one of fifteen inaugural schools represented in the new line, the reputation Auburn men have for dressing to kill obviously preceding us. The collection features five new products specially tailored for gameday, including, of course, the necktie… in three variations.

We’re given the standard logo tie and the guard strip ties that we were expecting. But the Brothers Brooks threw us for a loop with a houndstooth tie. Before you overreact, take a look at the other universities’ gear—houndstooth is actually a staple of the collection… and the navy and grey actually looks sharper than the tie made for that other school. (Our rivals unofficial trademark? Apparently everything does look better on an Auburn man.)

UPDATE: From Brooks Brothers Twitter feed Wednesday morning: Auburn Fans & Alums rejoice–turns out we mislabeled the now infamous tie houndstooth when in fact its chevron #safetowearweswear #GoTigers

Two dress shirts feature the interlocking AU on the cuff. One is a lightweight BrooksCool shirt in blue with a button down collar that will wear well any time of the year.

The second is a light blue check with an Ainsley collar that will likely pull double duty at the office during the week.

Extending the line to the end of the season is a v-neck Merino sweater in navy that will pair with either of the shirts and will look great with or without a tie.

And finally we have a Golden Fleece Performance Polo available in navy and white for early season games… and a round of golf.

Our take? Anyone that owns a Brooks Brothers item knows you get what you pay for. The fit, fabric, and quality of construction is second to none. Brooks Brothers is bringing a level of quality into gameday gear that has been missing and will be well appreciated. Sure, you could get a less expensive shirt somewhere else but not only do these shirts look and fit better, they’ll also last and be in style for years to come.

Word is that the Collegiate collection will not only be sold in Brooks Brothers stores and online but also in other retail outlets. We also hopefully expect to see more items added in the coming months, including a possible contribution from Auburn Alum, K. Cooper Ray via his Social Primer partnership with Brooks Brothers.

Follow Todd Hollinghead on Twitter.

Related: An (Auburn) houndstooth hat?

Keep Reading:

* British Bombshell sports Auburn shirt in Maxim
* Willie Nelson’s Auburn shirt
* Fireworks Fever at Jordan-Hare for 2011
* Nikki Cox, Auburn fan
* Muhammad Al on the Haley Center concourse
* Playboy in Auburn, 1989
* “Buck Fama” graffiti seen in Auburn after “Punt Bama Punt”

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About W. Todd Hollinghead

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